FacebookForty-eight attorneys general and the Federal Trade Commission filed suit against the company Wednesday.

Forty-eight attorneys general and the Federal Trade Commission filed suit against the company Wednesday. Facebook has used illegal monopoly power and an “unlawful scheme” to stifle competition, degrade personal privacy, and crush rivals, according to antitrust lawsuits filed Wednesday by the Federal Trade Commission and attorneys general from 46 states and two territories. “For nearly a decade, […]

WhatsApp Adds Shopping Button to Streamline eCommerce Within Chats

WhatsApp has taken another small step towards maximizing its eCommerce potential with the addition of a new shopping button in business chats to streamline purchases and transactions.   As explained by WhatsApp: “Now you can easily discover something you’d like to buy from your favorite business by tapping on the new shopping button at the top of chats.”

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LinkedIn Discovers Ad Metric Error Which Lead to Over 400k Advertisers Being Overcharged

LinkedIn has reported a significant error in its ad reporting, which has caused many LinkedIn advertisers to be overcharged for their campaigns over the past two years. As explained by LinkedIn:  “In August, our engineering team discovered and then subsequently fixed two measurement issues in our ads products that may have overreported some Sponsored Content campaign metrics for

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Tips for Creating Strong Brand Awareness

As businesses shift to online, dig into the holiday season and adapt to the new normals of the coronavirus pandemic, it becomes even more important to find ways to make your brand stand out. If you’ve started establishing an online presence throughout COVID-19, you’ll also want to think about how to create strong brand awareness both online and offline. Here are

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Facebook Dark Mode

After months of testing, and after launching dark mode options on every other one of its apps, Facebook has today confirmed that it’s now launching a full public test of dark mode within its main mobile app. The launch video even features reverse engineering expert and app industry superstar Jane Manchun Wong, who has long been

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TikTok Announces New Partnership with Shopify

As TikTok continues to grow, and remains in operation in the US, despite a White House Executive Order for its sale, it also continues to churn out new stars, its own platform celebrities who themselves continue to grow and expand their audience reach, and become businesses in their own right, based on their short video clips. Which is

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Court Allows TikTok to Remain Available for Download in the US, Despite White House Executive Order

Despite TikTok’s latest deadline expiring, which would have seen all US downloads of the app banned this past weekend, the app remains available, and in operation, for American users, at least for the time being. While the US Government has given preliminary approval for the Oracle/Walmart takeover offer for TikTok to progress, as yet, there’s no official deal

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15 Digital Marketing Tools to Improve Your Online Presence in 2020

Are you looking for ways to improve your online presence in 2020? Want to know the digital marketing tools that can help your grow your business? The team from Page Traffic share their recommended marketing tools in this infographic. Here’s who makes their list: Google Keyword Planner Bannersnack Hubspot ActiveCampaign Serpstat Buzzsumo ManyChat Google Analytics Sprout Social

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Apple has acquired a start-up that makes listening to podcasts more like tuning into radio stations, seeking to improve its service amid growing competition from Spotify. The Cupertino, California-based technology giant earlier this year bought Scout FM, which was a popular podcast app on iPhones, Android devices and Amazon smart speakers, according to people with knowledge

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3 Ways to Make the Most of the Rise in eCommerce Activity via Your Social Media Presence

According to an April 2020 study on COVID-19’s impact on consumer behavior, carried out by Accenture, people are rethinking the way they shop. The lockdowns have changed approaches to eCommerce and online browsing, and as more and more consumers also look to buy more cost-effectively, due to restraints caused by broader market impacts, even more people

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