Facebook has announced the date of its 2021 Communities Summit, with the virtual event set to be held on November 4th, where Facebook will bring together moderators from various Facebook groups, in order to provide insights and tips, and share previews of upcoming tools and features. As explained by Facebook: “The Facebook Communities Summit is an opportunity to […]

Connect 2021, CEO Mark Zuckerberg introduced Meta, which brings together our apps and technologies under one new company brand. Meta’s focus will be to bring the metaverse to life and help people connect, find communities and grow businesses. The metaverse will feel like a hybrid of today’s online social experiences, sometimes expanded into three dimensions

Introducing Meta: A Social Technology CompanyRead More »

This is… strange. According to a report from The Verge, Facebook is set to announce a name change for the company next week, which will reflect its all-encompassing focus on adapting for the metaverse concept. As per The Verge: “The coming name change, which CEO Mark Zuckerberg plans to talk about at the company’s annual Connect conference

Facebook Will Reportedly Reveal a Metaverse-Inspired Corporate Name Change Next WeekRead More »

2021 Facebook Competition Rules

Been on social media lately? Then it’s likely you’ve scrolled past a Facebook competition. From “Like to win” prize draws to “Tag to enter” giveaways, these are used by some of the biggest brands in the world. But are they breaking Facebook’s rules? Facebook’s Policies specifically state: “If you use Facebook to communicate or administer

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This week, the company’s Vice President, Ads & Business Products Dan Levy has provided a new overview of its evolving business focus, and the key elements that Facebook’s looking to maximize as it continues to build for the next generation of user behaviors. And there are some valuable pointers and notes here – first off, Levy outlines Facebook’s

What’s coming next for Facebook, and what should businesses be planning for as part of their Facebook marketing strategy?Read More »

It seems like every time another social app comes out with any feature that’s even the slightest bit useful, Facebook is like ‘we can do that too’, doesn’t it? Last week, some Facebook users began seeing this new prompt appear within their posting process: That’s right, as per this example posted by Varon Kerolli (and shared by Matt Navarra), Facebook is working

Facebook is Testing a New ‘Threads’ Option for Feed PostsRead More »

Want more profit from your Facebook ads? Wondering how to improve your return on ad spend (ROAS)? In this article, you’ll discover four ways to improve your Facebook return on ad spend. Why Increasing Return on Ad Spend Is Important Before diving into ways to increase your Facebook ROAS, we first need to define what

How to Increase Return on Ad Spend for Facebook AdsRead More »

Facebook announced that it would add information to its community standards about its so-called satire exception when moderating content. The change was made in response to a recent decision by its Oversight Board that required it to reinstate a comment with an adaption of the “two buttons” meme commenting on Turkey’s response to the Armenian genocide. This week, in a news

Facebook Will Clarify Its ‘Satire Exception’ for Moderating ContentRead More »

Facebook Delays Taking a Cut on Paid Events and Fan Subscriptions till 2023

Facebook CEO Mark Zuckerberg is not happy with Apple, and he’s not afraid to call them out by name in airing his grievances. As you can see here, Zuckerberg has today announced that its creator revenue tools, including paid online events, fan subscriptions and badges, will remain free for creators to use up until 2023. Facebook

Facebook Delays Taking a Cut on Paid Events and Fan Subscriptions till 2023Read More »